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ABOUT THE DAILY BUNCH

Coming from a career in publishing, The Daily Bunch's founder Lucette Yusef has designed, art directed and styled her way around Sydney and London for the past 12 years. Inspired by a lifelong love of flowers, Lucette wanted to create a business which allows Sydneysiders to enjoy beautiful fresh flowers more often. From this simple idea The Daily Bunch was born.  

ALFIE THE BEDLINGTON

Creative muse & Chief Flower Sniffer
Alfie was horrified when Lucette started waking up
at 4am to get to the markets but he soon grew used
to the routine. He loves sniffing flowers of all varieties but has a soft spot for dahlias and has only tried to eat them once or twice. If you see him out and about please say hello- he adores people but isn’t quite sure about other dogs. (We don’t have the heart to tell him he is one).